Chinese baby naming in the 21st century

Beijing fortune-teller Mao Shandong offers Chinese parents an auspicious name for their newborn but he faces competition from tech-savvy entrepreneurs who have turned the ancient tradition into a lucrative online business

For many Chinese parents, making the right choice for their child’s name has become even more imperative as they seek to help their children stand out in the world’s most populous country. These days, they are more likely to turn to online businesses than to more traditional resources like fortune tellers. According to this article at the news site, a quick web search reveals more than a hundred such businesses in China, each promising names that will pave the way for future success. But what kinds of names do they suggest? Read on to find out.