Number one ranked tennis star, Novak Djokovic, is using the power of names to prepare himself for the upcoming French Open. As a part of his motivational strategy, the winner of 11 Grand slam trophies has devised a name for his goal to take the French Open: “the Djoker Slam”. Djokovic, or “Djoker” as he is called by friends, is not the first player to use this linguistic technique. Tennis legend, Serena Williams, called her 21st Grad Slam title, the “Serena Slam”.
