makes a powerful statement in honor of the black lives lost to police violence

Jennifer Moss, longtime member of the American Name Society and owner of, has chosen a unique and powerful way to show solidarity with the black community and support for Black Lives Matter.

Instead of the usual popular name rankings and photos of babies, the site’s homepage shows a black box with dozens of names, all belonging to black Americans who’ve died due to police violence or, in a few cases, at the hands of civilians.

“Each of these names was somebody’s baby,” the site reads. A reminder of the importance of names.