Crayola has finally revealed the name of the new blue crayon that will replace the now-retired Dandelion yellow color in boxes around the world. A contest was held this summer to choose the name, with over 90,000 entries whittled down to just 5. The winner? Bluetiful. Predictably, some people complained that the winner wasn’t a real word and that children might get confused. Spoiler: “Crayola” isn’t a real word either; it comes from “craie”, the French word for chalk, and “ola” from oleaginous.

Throughout the United States, civil rights activists have fought to have the names of slave owners removed from public spaces and replaced with the names of champions for equality and social justice. This trend is not only to be found within the US, however. Across Europe, a similar movement has taken place. Most recently, the leaders of the Rotterdam Arts Centre decided to remove the name Witte de With, a 16th century Dutch admiral who led violent expeditions into Indonesia. Currently, the Arts Centre representative is looking for an appropriate onomastic replacement. The new name choice is expected to be announced in 2018.

Many people, both inside and outside of the Native American community, agree that the term “redmen” is offensive. Nevertheless, there are still athletic teams with names that feature this and other potentially offensive terms. A case in point is the Brooklin Redmen Lacrosse Club club in Ontario, Canada. Interested in learning about the history of the team, and what the team president thinks about this moniker? Read more here.

Riders getting their VR equipment ready for The New Revolution at Six Flags Magic Mountain.

What is immersive entertainment? The term can cover everything from the VR attraction The Void, to Sleep No More, to a months-long alternate reality game and immersive theater hybrid like The Lust Experience. It’s also being used to describe new real-world, participatory experiences at theme parks. Recently, Disney surveyed customers about a new name for its Florida-based Hollywood Studios. “Enter this newly named Disney Theme Park and completely immerse yourself in the realm of some of your favorite stories,” the survey read, promising guests the chance to “step into imagined worlds made real, and take the lead in an adventure that surrounds you at every turn.” The awkward names they got highlight the problem of immersive entertainment: How to label it in a way that allows customers to understand what their ticket will get them? Read this article at the Verge to learn more.

Recently the Duke and Duchess of Cambridge formally announced that they are expecting their third child. No sooner had that announcement been made did UK bookmakers begin to take bets on what the next baby royal will be named. Alice is currently the firm favourite at 7/1, while other names mentioned include Arthur (10/1), Victoria (10/1), Alexandra (12/1), Albert (14/1) and Philip (14/1).Want to know how your favorite or last favorite baby name is fairing amongst the odd-makers? Read this article at the UK Telegraph to learn more.

Afghan women in Bagh-e-Babur, Kabul, Afghanistan

Name taboos exist or have existed in many cultures. In Afghanistan it is still the rule to not use the personal names of women in public. Rather they are designated by different kinship terms meaning “my wife”, “aunt”, etc.

Originally, name taboos were a protection against the misuse of names, which were believed to have magical powers and in many societies today, addressing someone by his personal name is still considered impolite.

However, in this modern age, Afghan women experience this taboo as a denial of their identities, reducing them to be nameless wives and mothers. As they strive to play an equal part in society, claiming the right to use their names as they see fit, is one step towards that goal.

A social media campaign to change this custom has been percolating in recent weeks, initiated by young women. The campaign comes with a hashtag in local languages that addresses the core of the issue and translates as #WhereIsMyName.

The activists’ aim is both to challenge women to reclaim their most basic identity, and to break the deep-rooted taboo that prevents men from mentioning their female relatives’ names in public.